Courses Description

In today's digital age, where attention spans are short and visual content reigns supreme, infographics have become a popular tool for conveying information in a clear and concise way.

Infographics can be used to present complex data and statistics, explain a process or concept, or simply to grab your audience's attention.

In this workshop, we will explore the art of creating effective infographics for social media and email marketing. We will cover the basics of design principles and how to choose the right colors, fonts, and images to make your infographic visually appealing and easy to understand. 

Whether you're a marketer, social media manager, content creator, or simply interested in learning more about infographics, this workshop will equip you with the skills and knowledge needed to create engaging and effective visual content.

This is a hands-on workshop to create 2 types of social media infographics (List and Flowchart) and 1 email marketing infographic, either with Microsoft PowerPoint (version 2016 and above) or Mac's Keynote software.

Let's get started!

Note: Zoom classes, $380/pax, scheduled 6-8 times a year.
Face to face (physical) classes are $418/pax, min. 5-6 pax to start a class, scheduled 6 times a year.

Course customization is available for private or corporate runs with min. 10 pax.

Course content

• Design essentials for Social Media Graphics6 activities. 80 Min
  • Introduction to design theory and design essentials 20 min
  • Participants hands-on to download image resources 10 min
  • Introduction to design resources: colours 5 min
  • Participants hands-on to choose colour resources 10 min
  • Introduction to design resources: icons + colour application 10 min
  • Participants hands-on to download icon resources with colour theory applied 20 min
  • Trainer feedback on colour, icon and resources 5 min
• Hands-on to design a list type infographic4 activities. 70 Min
  • Trainer Demo: Setting up powerpoint in social media dimensions 5 min
  • Trainer Demo: How to design a list type infographic 10 min
  • Introduction to alignment and distribution 10 min
  • Hands-on to design a list type infographic 30 min
  • Trainer design feedback for participants 15 min
• Introduce the 7 common types of infographics6 activities. 120 Min
  • Trainer Demo: How to design a Flow Chart infographic 10 min
  • Hands-on: Design a Flow Chart infographic 35 min
  • Trainer Design feedback on Flow Chart infographic by participants 15 min
  • Trainer Demo: How to design a Pie Chart infographic 10 min
  • Hands-on: Design a Pie Chart infographic 35 min
  • Trainer Design feedback on Pie Chart infographic by participants 15 min
• Introduction to Email Marketing Infographics5 activities. 150 Min
  • Email Marketing Infographic Examples & Case Study 15 min
  • Email Marketing Infographic Design Setup 5 min
  • Introduction to Shape Intersection + Hands-on practice 15 min
  • Introduction to shape colour gradient (transparency) 15 min
  • Participants hands-on to design Email Marketing infographics 75 min
  • Trainer design feedback on email marketing infographic designs 25 min

Upcoming Course Schedules

• 03 Jan 2025, Friday 9:30 AM - 5:30 PM ( Seats available, F2F class )

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