The Good Designers

Creative and digital skills for real-world impact

We focus on two priorities: expanding access to Technical and Vocational Education and Training, and equipping people with practical creative and digital skills that lead to real outcomes.

The Good Designers - Our Journey

From workshops to
national curricula.

The Good Designers started with practical design and digital skills training — hands-on workshops where people learned by making, doing and applying.

Over the years, that work grew beyond workshops into corporate training, community programmes, teacher development and curriculum design. Today, we work across Singapore and the wider region, from community classrooms with OnePA to national TVET curricula in the Pacific.

Illustration of people walking a winding path up to a sunlit summit, marked with flags along the way
Our journey

How we got here

  • 1 September 2015

    Founded as a social enterprise

    The Good Designers started with a simple belief: creative and digital skills should be within reach of people who would never call themselves creative.

  • 2017

    A change of structure and focus

    We chose not to renew our membership with raiSE. The structure changed, and so did the people we were serving. What we set out to do did not.

  • 2016 onwards

    Corporate clients who trusted us

    Banks, insurers, statutory boards and universities brought us in to train their teams, and kept coming back. Our workshops became credit-eligible, which opened them up to far more people. That work funds everything else we do.

  • 2024 — 2026

    Giving back, further afield

    Volunteering with youth programmes in Singapore, Thailand and Micronesia, donating laptops, and writing national TVET curricula for high schools in the Federated States of Micronesia.

  • Today

    Building what comes next

    We write new curricula every year, because the skills that matter keep moving. Our job is to stay ahead of that, so the people we teach are prepared for the work that is coming, not the work that has been.

Our values & beliefs

What we believe

We believe creativity should do more than inspire. It should equip people with skills, build confidence and open doors to new opportunities.

01

Creativity should be accessible.

Creativity isn't reserved for designers or those with expensive tools and resources. Everyone should have the opportunity to explore, express themselves and discover what they can create.

02

Skills should be practical.

Learning should go beyond theory. We believe in hands-on experiences where people experiment, create, solve problems and walk away with something they can put to use.

03

Learning should lead somewhere.

Skills become more meaningful when people can apply them in real life. Whether it's building a portfolio, improving how they work, pursuing employment or starting something of their own, learning should create a pathway forward.

04

Education should create opportunity.

Access to education and skills can open doors, especially for people and communities with fewer opportunities. We believe everyone deserves the chance to build their capabilities and shape a better future.

Our expertise

Where we work

  • Creative & visual communication
  • Digital content creation
  • Social media & digital skills
  • Presentation & storytelling
  • TVET curriculum design
  • Teacher capacity building
  • Youth & entrepreneurship programmes
Our team

Practitioners, not just instructors

Everyone who teaches for us still works in the field they teach. That is what keeps the examples real, and the answers honest when someone asks what you would actually do.

Charmaine Lee

Charmaine Lee

Chief Learning Officer, The Good Designers

ACTA-certified trainer and curriculum designer with 13 years in digital marketing and more than 4,000 training hours. Associate Adult Educator (IAL). Has developed more than 25 curricula, and serves as CTE/TVET Curriculum Designer and Master Trainer on a World Bank-funded education initiative in the Federated States of Micronesia.

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Shirley Lim

Shirley Lim

Associate Trainer, The Good Designers

PLACEHOLDER — two or three sentences: what they practise day to day, and what they bring to a workshop.

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Shirley Lim

Shirley Lim

Associate Trainer, The Good Designers · Founder of Pillybaxtoodles

PLACEHOLDER — two or three sentences: what they practise day to day, and what they bring to a workshop.

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Masni Goh

Masni Goh

Associate Trainer, The Good Designers

PLACEHOLDER — two or three sentences: what they practise day to day, and what they bring to a workshop.

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Kent Wu

Kent Wu

Associate Trainer, The Good Designers

PLACEHOLDER — two or three sentences: what they practise day to day, and what they bring to a workshop.

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Adrian Chin

Adrian Chin

Associate Trainer, The Good Designers

PLACEHOLDER — two or three sentences: what they practise day to day, and what they bring to a workshop.

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Notable Clients

Notable clients we have worked with

Let's work together

Workplaces, schools, TVET systems and communities.

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